We’ve worked closely with the fantastic Gelion team to create a brand that’s fitting of the incredible technology they’re building. We’re so proud to have played some small part in this company’s journey - it will change the world!
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From these values, we created a logo that reflected the future Gelion are building for the world. A brand that’s modern, clean & crisp But most importantly, a brand that’s value-driven.
Gelion’s most advanced technology is a revolutionary new battery - the Endure. To quickly explain how their tech worked we rendered an interactive expansion of the inside of the battery.
Click here to see it in action
Once the values were established, and the new logomark set, it was easy for us to roll out a consistent stationery set & a design system for their presentations and investor reports. Every piece of stationery needs to be coherent and reflect the brand’s core values.
We believe in recycling. So wherever possible, when we create a piece of content, we ensure it can easily be re-factored, or edited for a number of different social executions.
We created the web content (full infographic) and then chopped it up as micro content for social channels. This is the most effective way to reuse content. Your agency’s output should save you time & money.
Consistency is key for a brand like Gelion. They will grow to be a huge company in years to come. Eventually there will be teams working on products, content, collateral and social, they need to be producing collateral that grows the brand, not confuse it. So a detailed brand book was essential for Gelion’s future.
