Deltora Diamonds

When your client, literally, has diamond hands. We worked closely with founders Mel & Thyge do develop a luxurious site for these lab grown range of diamonds.

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Logo

Even though Mel & Thyge had an initial logo concept they thought was ok, we asked them if we could rework it into a brand that was more fitting of their values and the experience they offered their clientele. The golden interlocking double d icon forms a strong seal of quality for everything Deltora do.

Brand Evolution & Site Creation

We took a classic brand feel and brought it into the future with a strong site design, clean simple lines and a powerful logo. Best of all, these diamonds sit perfectly within our Positive Pixels mission, as they are lab grown and much more environmentally sounds than traditional mined rocks.

Website Creation

As an e-commerce site, their primary goal was conversions or warm leads. We developed a custom, graphic heavy form that guided users down a path to designing their own rings. This nudged basket prices higher and proved to be a very strong selling tool. Users who completed the form we engaged in the design process and considerably more likely to complete a purchase when contacted by Deltora with an estimate.

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More of what we’ve done

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